blade or die

There was the IMYTAs, the Kind Grind Classics, the Aggressive Laughing Association. But they are no more.

Looking back ­on NorCal blade history, Kirk Chang & Mike Jimenez noticed a deficit in street contests. So they’re doing something to fill the void by throwing the Lux Street Open on Sept. 30 in lovely downtown San Jose, California.

We talk about their plans and logistics for the contest, blade company branding strategies, Brian Aragon, and more.

Don’t forget to follow the contest on Instagram @lux_street_open.

You can directly download the episode here, or on iTunes, Stitcher, or Google Play. (Subscribe, if you feel like it.)

Huge thanks to our supporters on Patreon: Trudy, Dustin, Edward, Jose, Nate, Steve, Alexander, Zach, Basti, Jon, Levi, Sean, Brad, Ivan, Randy, Jeff, Brad, and now Tri Tri Rudolph.

Want to support the Rock Town Podcast for as little as $1 a month?

Don’t forget to like our stupid Facebook page so you don’t miss the latest episodes, relevant links, and updates about our growing list of guests.

BLADE OR DIE,

— BRIAN KRANS

P.S.—I’ve also written a few books, which people don’t seem to hate. Use the promo code PODCAST for 30 percent off your entire order from our Big Cartel site.